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Darren Rovell on Twitter: "First two NBA jersey ad sponsors that will appear on jerseys starting in the 2017-18 season when Nike takes over uniforms… https://t.co/5G9ezYlqAf"
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Be Like Mike: Nike, Michael Jordan and the most influential NBA player sponsorships and brand partnerships | Interbasket
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Sponsorship Innovation Drives $11M For NBA Tip-Off | Evaluating the true value of NBA sponsorships | Relo Metrics
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